WRITING & BLOGGING
Elevating Your Brand Narrative
Storytelling lies at the core of our approach. Whether it's technical writing, blogging, social media engagement, or crafting e-newsletters, our writing breathes life into your brand, making it resonate with your audience. Connect with us today to embark on a journey into the future of storytelling for your brand.
TECHNICAL WRITING
The Signs Are Everywhere
From the outside, your establishment is doing well. You have a good location, you’ve hired and trained a motivated staff, and your marketing is attracting customers. But on the inside, you know the huge mountain you’re climbing and the odds are stacked against you. You control what you can, from food and beverage costs to food waste and pricing. You can create a positive culture. You can outline rules and procedures for your employees. Still, 60% of restaurants fail within three years or less and small profit margins don’t leave much room for mistakes.
FEATURE WRITING
Sally’s Amazing Circus Feast
A LOVE STORY
Unlike Ikea furniture, life doesn’t come with simple step-by-step instructions. We learn things for ourselves, often the hard way. I remember that feeling when my son Brendan was born and they just let us walk out of the hospital with him. No parenting tests to take, no contracts to sign, no promises to keep. It was expected we’d learn on the job. Same thing when we rescued our puppy Sally in 2003. Training and nurturing was up to us. But while a newborn is rather predictable (sleep, pee, poop, eat, repeat), a puppy walks from day one so their adventures take foot immediately.